The Rise of the Avatar

The Rise of the Avatar: Content Without the Calendar Clash By Richard Landy Broadley Studios

How AI Fits into the Future of Production

Welcome to exploring how AI is reshaping modern video production with smarter content. This isn’t about hype. It’s about how smart teams are working faster, making better decisions, and cutting through the noise.

At Broadley, we focus on real-world use, not gimmicks.

We begin with one of the most talked-about tools in recent production workflows: The Avatar. Not the blockbuster kind. The kind that helps educators, speakers, and presenters show up on screen without being in the room.

Key Takeaways

– Smarter content is here: AI and real-time tools are reshaping how stories are told, making production faster and more dynamic.

– Virtual production is a game-changer: Broadley’s London hub proves you don’t need to travel the world to create global visuals.

– Sustainability is built in: Less travel, fewer materials, and greener workflows.

– AI supports creativity: It enhances, not replaces, the creative process.

– The tools are accessible: For large and small-scale productions alike.

– Fragmented tools will evolve: Expect consolidation and streamlined platforms ahead.

The Rise of the Avatar: Content Without the Calendar Clash

Time is short. Diaries don’t match. But your message still matters. That’s where avatars come in.

With a single studio session, AI can replicate an on-camera presenter and adapt performance across formats, platforms, and even languages. Used correctly, this allows organisations to increase visibility, deliver consistent messaging, and drastically reduce travel and scheduling friction.

We’ve seen this in action. When presenters can’t be in the room, avatars step in to deliver consistent, high-quality content on time and on brand.

These aren’t deepfakes or voice clones. The process starts with real footage, fully consented and directed. Then AI tools are used to replicate gestures, sync dialogue, and match tone to different delivery contexts. The result is a time-saving tool that stretches your best work further.

When It Works

– You shoot once, but deploy globally

– You can localise without reshoots

– You remove the bottleneck of calendar clashes

– You cut travel costs and reduce your carbon footprint

When It Doesn’t

– Weak scripts that feel like filler

– Lazy AI direction with no editorial oversight

– Trying to fake emotion or authenticity

What it’s for

– Explainers and welcome messages

– Training modules

– Repeatable brand content

– Content that needs localisation or frequent updates

What It’s Not For

– Live announcements or sensitive comms

– Content requiring emotional nuance

– High-stakes messaging or trust-building moments

The trick is knowing when to use it. It’s great for presence, consistency, and repeatability. It’s not for big reveals, delicate topics, or anything where true human presence matters.

At Broadley, we handle the whole process in-house, from shoot to approval. We brief and direct with avatars in mind. Then we use AI-assisted tools to localise, subtitle, and output across the required formats. We also carry out full human quality control at every stage, so nothing ends up sounding robotic or looking off.

And crucially, we always remind clients: AI can stretch a good performance, but it cannot create one.

Coming Up Next in the Series

In Article 2, we’re getting into the basics. If you’ve ever wondered why AI outputs sometimes feel flat, vague or off the mark, it often comes down to the prompt. We’ll show you how we make it work in real-world studio environments.

FAQ: Smarter Content & Avatars

Smarter content is about combining AI with innovative production tools to work faster, greener, and smarter delivering high-quality content with more flexibility and less waste.

At Broadley Studios, smarter content, AI and avatars:

– enhances everything from camera workflows to post-production by automating repetitive tasks and supporting creative decisions, all while keeping people at the heart of the process.

– blend real-time graphics, motion tracking, and robotics with a broadcast-ready workflow, making it a one-stop hub for cutting-edge, sustainable content creation.

– are not replacing jobs. AI is a tool; not a threat. It helps you do more by handling the technical heavy lifting, so you can focus on storytelling and big ideas.

– reduces travel, builds less physical set waste, and helps clients meet environmental goals without compromising production value by using virtual environments and remote workflows.

The industry is evolving fast, and there’s never been a better time to learn, experiment, and help shape the future of production and Broadley is always here to help.

www.broadley.tv

Award-winning university

Award-winning university with world-class facilities opts to use Sony BRAVIA Professional Displays to give new teaching blocks a modern and vibrant feel

Sheffield Hallam University utilises 226 BRAVIA Professional Displays in their new development to create a modern and positive environment for students and academics alike

Weybridge, UK, 30th June – Sheffield Hallam University, one of the UK’s largest universities and the home of world-class facilities, has chosen Sony BRAVIA 4K Professional Displays for their brand-new development at their City Campus.

Time for change

Following a review, leading integrator Roche AV was chosen to give the university’s new buildings an audio-visual solution that was more in-line with the university’s reputation as a modern and award-winning establishment. Roche AV achieved this on a visual front by utilising 226 BRAVIA displays, a mix from BZ30J, BZ40H and BZ50L series.

“The versatility offered by BRAVIA Professional Displays combined with their highest-quality imagery made Sony the clear choice for this installation” commented Craig Pickard, Operations Director at Roche AV.  “From the in-built signage solution to the wall-mount adjuster that comes with each display, using Sony BRAVIA for this installation made this large-scale job a near seamless task”.

Signage made simple

Spanning across 3 brand new teaching blocks, comprised of meeting spaces, classrooms, divisible spaces, immersive rooms and trading floors, it was vital that the AV solution for this project had to be hassle-free as possible. Thanks to the on-board BRAVIA Signage Free software that automatically plays out high-quality content by simply utilising a USB, this installation couldn’t have been more seamless.

Sustainable displays for a sustainable institution 

Sheffield Hallam University states they are committed to embedding environmentally sustainable practices in every part of the institution’s operations, and this installation marks them upholding this commitment. Produced partly using Sony-developed SORPLAS™, a flame-retardant recycled plastic, the amount of virgin plastic used for this project was drastically reduced. Additionally, each of the 226 BRAVIA displays houses its own Eco Dashboard, making it far easier to save energy and reduce the waste of resources where possible.

“As an award-winning university that has a reputation for its world-leading facilities, we are beyond-thrilled that Sheffield Hallam University has utilised Sony’s BRAVIA displays,” comments Adam Dover, Senior Trade and Segment Marketing Manager for Sony Europe. “We hope other institutions will opt for BRAVIA Professional Displays, as the versatile and seamless functionality offered makes it a far simpler process.”

 

About Sony Corporation

Sony Corporation is a wholly owned subsidiary of Sony Group Corporation and is responsible for the Entertainment, Technology & Services (ET&S) business. With the mission to “create the future of entertainment through the power of technology together with creators,” we aim to continue to Kando* to people around the world.

For more information, visit: http://www.sony.net/

*Kando is a Japanese word that roughly translates to the sense of awe and emotion you feel when experiencing something beautiful and amazing for the first time.

 

About Sony Europe B.V. 

Sony Europe B.V. is a subsidiary of Sony Corporation and is headquartered in UK. We drive Sony’s leading Entertainment, Technology & Services business for consumer and professional markets, as well as Imaging & Sensing Solutions business across Europe. From R&D and engineering, design, to sales, marketing, distribution and customer service, we work to deliver Sony’s purpose to fill the world with emotion through the power of creativity and technology. ​ ​ ​

For more information, visit: www.sony.eu/presscentre 

German Opera House builds on Lawo AoIP infrastructure

Opened in 1873 as a municipal theater, Düsseldorf Opera, twinned with the Duisburg Opera House under the umbrella “Deutsche Oper am Rhein*”, is one of the most prestigious addresses on the German opera scene. Its repertoire spans opera, operetta, musical and ballet. The theatrical union of the two houses boasts the largest opera ensemble in Germany and two symphony orchestras: the Duisburg Philharmonic and the Düsseldorf Symphony.

As part of the highly anticipated migration towards an IP-based audio infrastructure, three IP-native Lawo mc²56 audio production consoles sharing a common A__UHD Core audio engine, plus Lawo A__line stageboxes, have been installed in Düsseldorf. One mc²56 with 32 faders is used in the audio control room, and one 16-fader mixer in the in-house production studio. The third mc²56, again a 16-fader model, is intended for mobile use, while a16-fader extender is available for ad-hoc console expansion. The integration with the existing DANTE networks for sound reinforcement, stage monitoring and the foyer is handled by a Lawo Power Core with 6 DANTE interfaces. This infrastructure provides the performance, capacity and flexibility needed for modern and future-oriented opera productions.

The engineering company BWKI (Bühnenplanung Walter Kottke Ingenieure GmbH), which specializes in stage planning, was entrusted with planning for this project; the technical execution was handled by the system integrator Industrial Arts GmbH. The installation was completed at the end of 2021, and the new system has since been operated in parallel with the existing installation, allowing the sound department to fine-tune its workflows and configurations at its own pace. The new infrastructure will be used exclusively at the start of the upcoming seasons.

“The existing digital mixing console was installed a few years ago as an interim replacement for our aging analog technology, but quickly reached its performance limits, explains Thomas Gabbert, head of the sound department at Deutsche Oper am Rhein. “The opera house therefore decided to invest in new audio infrastructure to provide high-quality sound reinforcement and sound processing.”

After intensive market research and test drives with different systems, Gabbert chose Lawo. “In addition to the high DSP performance and routing capacity of the A__UHD Core, we immediately fell in love with the flexibility of the Lawo systems,” explains Gabbert. “Our three mc²56 consoles share the resources of one A__ UHD Core dynamically. This allows us to tailor the infrastructure to each production. With this solution and the connection to our network, we have a modern, integrated audio infrastructure with adequate production capabilities,” says Gabbert. “Beyond the purely technical features, I was impressed by the intuitive and convenient user interface – a big plus in daily live operation.”

After the decision for Lawo, BWKI started planning the project. “We modernized the stage management technology, including the monitoring system in 2020, and then tackled the infrastructure for the sound reinforcement system, which covers three areas: the opera hall’s sound system, the foyer and the system on stage,” says Joachim Lindemann, the planner on behalf of BWKI.

“An immense advantage of the Lawo system is its ultra-compact footprint. In a redundant configuration, the A__UHD Core takes up only 4RU in the rack on the lower stage: 2RU for the DSPs and another two for the RAVENNA switches. Only 1RU is required for the six DANTE interfaces and a management switch,” explains Lindemann.

“The integration of the new system, including interfaces and stageboxes, was straightforward and communicates seamlessly with our existing stage management mixing console used for monitoring on stage. A__line stageboxes transport the microphone signals from, and the effects feeds to the stage via the RAVENNA network. The feeds and sound system are connected via DANTE networks,” says Lindemann.

“An important aspect is the integration of a 3D audio system into the opera hall’s sound system. We no longer target specific loudspeakers, but base our playout on sound sources,” says Gabbert. “A tracking system follows the wireless microphones on stage. Source signals go to the sound system via a Lawo DSP layer, and from there to the spatial audio system for the 3D presentation. Via interconnected matrix mixers, the Lawo can also drive individual loudspeakers or loudspeaker groups directly. We still have ample time to familiarize ourselves with the new mixing system and experiment with how to port repertoire productions. And we welcome the fact that these matrices allow us to use the old console alongside the new console!”

“This infrastructure is highly interesting and forward-looking for theater and opera productions,” explains Hendrik Maassen, project manager at the executing company Industrial Arts. “With this modern technology, the house is well equipped for the future. The three mc²56 consoles with their shared A__UHD Core and the network integration via the Power Core combine to create a flexible IP-based infrastructure that offers a wide range of possibilities for increasingly elaborate performances,” concludes Maassen.

www.lawo.com

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Prolight + Sound in Frankfurt from 26 to 29 April 2022

Prolight + Sound in Frankfurt am Main from 26 to 29 April 2022 offers a host of insights into the future of event and media technology. For the sector, the show is a great reunion following the two-year break due to the pandemic. It is also the first event of this year at Frankfurt Fair and Exhibition Centre and thus represents two major steps into normality in the event business.

Virtually no other industry has been so hard hit by the turbulent developments of the last two years as the event sector. Accordingly, there is a great drive to send out a powerful signal for business success at this year’s Prolight + Sound where around 400 companies from more than 30 countries are showing innovative solutions for successful events and productions. The trade fair is rounded off by a comprehensive programme covering issues of great interest to the sector, e.g., the roadmap for event operations that are both safe and as derestricted as possible, the increasing shortage of skilled workers and the responsible use of natural resources.

„Prolight + Sound 2022 represents a milestone after months of hard challenges. For us as a fair and exhibition company, the tasks faced over the last two years have bonded us even more closely together with the professionals of the event industry. Just as our halls had to remain unused for long periods, concert halls, theatres, discotheques and clubs also had to remain empty. Thus, there could hardly be a more appropriate event for the kick-off to the trade fair season. I am delighted that hundreds of companies are pulling together with us to ensure that Prolight + Sound is the economic driving force the sector needs and deserves. In particular, I am looking forward to an emotional and inspiring reunion bursting with optimism”, says Wolfgang Marzin, President and Chief Executive Officer, Messe Frankfurt.

In tune with the sector: focus themes to spotlight the latest developments

In 2019, the event industry was one of Germany’s leading business sectors with 242,000 companies, 1.13 million employees and a turnover of some € 81 billion. [Source: Study ‘Mapping the event industry’, Interessensgemeinschaft Veranstaltungswirtschaft e.V, 2021] To recover to this level as quickly as possible, a clear roadmap and concerted action by all players is needed. For this reason, too, Prolight + Sound is of outstanding significance as a source of new impulses and a discussion platform, offering a programme of events focusing on the latest, most important developments.

Many companies in the event sector have been facing difficulties to retain their staff during the long periods of inactivity. Accordingly, the current shortage of qualified employees is a focus theme with Prolight + Sound being a valuable contact interface between companies and talents. A Job Market, where companies can enter into direct contact with potential employees, has been organised in close cooperation with the German Entertainment Technology Association (VPLT) in the Future Hub area. Immediately adjacent is the Campus, where universities and academies present career scenarios in the event industry. Additionally, the Prolight + Sound conference programme takes a close look at future perspectives for education and training.

Another focus is the safe execution of events. In addition to new standards for accident prevention, the conference programme revolves around effective infection protection and hygiene concepts. The International Event Safety Conference at Prolight + Sound on 27 April presents the most effective measures and underscores the sector’s commitment to generating the highest level of trust among visitors, employees and performers.

The ecological balance and energy consumption are playing a more decisive role than ever before and are an important criterion for economic event operations. This development holds a prominent position at Prolight + Sound 2022 with the introduction of the first Green Event Day on 27 April, a thematic day focusing on sustainability at. The programme with keynote speeches, panel discussions and best-practice examples has been developed in close collaboration with the European Event Centres Association (EVVC) and with the support of the VPLT. Additionally, the exhibition stands of exhibitors offering particularly environmentally-friendly solutions are specially marked to reflect this.

Event industry rises to the challenges

Despite the optimistic spirit prevailing, the developments of past months continue to have a significant impact. Many of the sector’s companies are still suffering from economic pressures, not to mention the renewed corona restrictions in China, the war in Ukraine and its ramifications. As the leading international trade fair for event and media technology, Prolight + Sound naturally reflects these special circumstances. Consequently, the hall layout is more compact than at the last edition: this year, the show is being held in Halls 11.0, 12.0, 12.1, as well as the ‘Portalhaus’ and the outdoor exhibition area.

In these challenging times, Prolight + Sound is backed by a great industry support. Europe’s leading companies are particularly well represented and taking advantage of the multifarious presentation options offered at the fair. In particular, a continuously positive development is to be seen in the field of theatre and stage technology, a segment that has been one of the principle driving forces of growth in the past. This year, Prolight + Sound is covering the product area more comprehensively than ever before and, for the first time, welcomes all key players.

With special features, such as the new Performance + Production Hub, Prolight + Sound also represents a home for exhibitors and professionals from the music production and digital live performance segments. Many top brands from this field are showing innovative sound tools alongside a wide-ranging programme of workshops and showcases. Among those taking part are leading figures from the scene, such as ESKEI83, familiar to many as the tour DJ of the ‘Fantastische Vier’ hip-hop band, and Josi Miller, one of the most popular female artists on the scene today. Against this background, Prolight + Sound also invites musicians with a specialist interest in production and live performance to attend the show as trade visitors.

Visitors with a valid admission ticket can participate in all lectures, workshops and product demonstrations with no extra charge.

Full details about Prolight + Sound can be found at www.prolight-sound.com.

As an international trade fair brand, Prolight + Sound is represented by events in Germany, China and Dubai. For further information about the global activities of Prolight + Sound,

please go to www.prolight-sound.com/weltweit.

Facts about the event:

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Lawo Introduces .edge IP Video Infrastructure Platform

Hyper-density SDI/IP Conversion

Each rear I/O blade provides 48 HD-BNC connectors for SD/HD/3G/UHD SDI interfacing, resulting in 192 SDI/IP conversions per 2RU. .edge provides full support for the SMPTE ST2110 suite of standards with ST2022-7 redundancy built in, providing not only advanced essence-based handling but also ensuring seamless protection switching of audio, video and ancillary data streams in both local and wide-area network operations.

“.edge complements Lawo’s established V__matrix video processing and multiviewer solution with a hyper-density SDI/IP gateway”, explains Phil Myers, Lawo’s CTO. “It’s designed from the ground up to be a HOME-native client. It is automatically discovered and registered within our HOME network environment and benefits from all of HOME’s next-generation management features: user access control, quarantining of unknown devices, network security, parameter tweaking and real-time health monitoring.”

Baseband-like Routing in IP

.edge’s board design is unique: it does not have an audio TDM bus, nor a video matrix in the middle of its architecture. Video is switched on the IP packet level, in one of two ways: “make before break” (MBB) and “break before make” (BBM). Audio signals are switched in MBB mode using a V-fade curve for clean and quiet transitions. .edge’s local loop support allows users to route local inputs to local outputs while the packet replication capability allows a packet received once can be used many times without additional stream management or logic operations: packets in the packet buffer are available to any SDI output.

Software-Licensable Infrastructure

Designed as software-licensable infrastructure, .edge can deliver maximum OPEX flexibility for a hardware-based tool. Each .edge blade can be used in a variety of scenarios simply by unlocking the required feature sets, via a flexible licensing system. In addition to its base license for use of 16 BNC connectors, there are options to unlock additional I/O up to its full 48 BNCs. Additional feature licenses are available for Input Frame Synchronizers, 100GbE port activation and 3G UHD Gearboxing including Lawo’s unique “UHD Link Rotate” feature. This function automatically reshuffles the legs of a four-wire 3G-SDI link whose cables were connected in the wrong order.

Easy drop-in SDI Router Replacement

For easy drop-in SDI router replacement, all-in .edge bundles are available for 288 x 288, 576 x 576 and 1152 x 1152 matrix capacities, complete with customers’ choice of network switches and a fully-clustered HOME license. To broadcast control systems, the .edge/HOME bundle behaves like a traditional SDI router, which means that there are no changes to users’ UIs or workflows. This allows broadcasters to keep all their existing SDI gear in operation.

“With .edge you immediately benefit from an easy one-step migration to IP by saving rack space, weight and power consumption.”, says Andreas Hilmer, Lawo’s Chief Marketing Officer. “After migrating to an .edge/HOME router replacement solution, you can do more: you then have an SDI router that can scale according to your needs. If your requirements grow you can just connect more .edge I/Os to your network switch. Since your core routing system is now based on IP, your router doesn’t have to stand like a monolith in one place. It can be distributed across the facility. Put I/Os where they are needed and save significant cabling costs. Users can distribute their .edge routing infrastructure across multiple facilities, across the country or even across continents.”

All persons who have missed the global launch event are invited to watch the replay at https://lawo.online/next22. NAB visitors can experience .edge and all other Lawo solutions for video, audio, control and monitoring applications at NAB Show, Central Hall, booth #C6932.

More information: www.lawo.com

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104.1 Power FM is king in Kigali with Lawo

“Kigali Yacu – Our Kigali! The Centre of Urban Excellence in Africa” is the motto of Rwanda’s capital city. Kigali is a beautiful place situated within rolling hills and valleys, near the nation’s geographic center. Kigali is also modern and vibrant — the country’s economic, cultural, and transport hub. It is no wonder that Kigali’s 104.1 Power FM has chosen to upgrade to Lawo virtual radio solutions that mirror the beauty and action of the city they serve.

Brenda Mackenzie (presenter)

104.1 Power FM, a brand-new radio station taking over the streets with a wide range of engaging music, is amongst the first radio stations in Rwanda to adopt IP broadcast infrastructure and virtualize its radio studios using Lawo RƎLAY virtual radio software. This standards-based AES67 IP infrastructure not only gives operators fast, efficient, and flexible workflows, it requires little traditional hardware. Using only a few components and a small UPS, it also saves space and power by eliminating the need for a technical room.

In this new technological environment, a big touchscreen for the DJ is the heart of all action, taking the place of traditional broadcast mixers. Using only a standard PC, Lawo RƎLAY VRX virtual radio mixer software, coupled with VSC virtual sound card drivers, provide a complete radio broadcast studio solution.

Best of all, this new Lawo RƎLAY installation enables remote-controlled radio production and broadcasts originating off-site. By leveraging the cost-efficiency of off-the-shelf COTS PCs, Ethernet switches and CAT-5 cabling, the new station is independent of specialized hardware — all the components can all be acquired locally. This setup even makes it possible to remotely-control the complete Power FM radio station using only a smartphone.

Ken Kayima, CEO of 104.1 Power FM, is enthusiastic about his station’s new technology: “Creating a radio station was never this easy before! And RƎLAY controls are so simple that presenters can focus solely on their programs and listeners. Expansion for inputs or streaming is just plug and play; we can connect smartphones as hybrids and integrate any radio playout system.”

Ralf Schimmel, Lawo’s Senior Sales Director Africa, Italy & Balkans, notes “The creativity that Lawo customers display in using our products to solve problems never fails to delight me! Ken and his team instantly grasped the possibilities that RƎLAY offers, and the benefits of an IP-based virtual radio infrastructure. With these they developed a custom workflow concept that makes Power FM really stand out among Kigali’s radio stations.”

Power FM’s Kayama adds: “Lawo’s virtual options are compelling. Virtualization is where the world is heading, and as broadcasters, we can’t be left behind. Radio operations should be so simple that presenters can concentrate solely on delivering a seamless experience to the listening audience.”

Lawo’s distributor and Technical Specialist in Rwanda, Fred Martin Kiwalabye, says “We are proud to partner with Ralf Schimmel and the Lawo team on this important project. Many stations in Rwanda are recognizing the compelling economic reasons for using these new Lawo technologies to move from cable-centered infrastructures to neat IP solutions. It’s Power FM in the streets of Kigali and IP on their website for the world!”

Radio broadcasters worldwide have discovered the benefits of AES67 streaming, routing, and mixing using Lawo RƎLAY software in production, news, and remote environments. RƎLAY runs on standard Windows PC’s.

The RƎLAY virtual radio software family includes:

• RƎLAY VRX8, a touchscreen-enabled Virtual Radio Mixer for on-air use, with 8 faders, 24 inputs, advanced Lawo AutoMix and Autogain, and audio processing capabilities via VST plugin hosting.
• RƎLAY VRX4, a 4-fader virtual mixer for news, editing and personal applications.
• RƎLAY VPB, a Virtual Patch Bay application that can mix and route traditional audio sources, audio from PC apps, RAVENNA / AES67 streams and logic via Ember+.
• RƎLAY AoIP Stream Monitor, the world’s first inspection and monitoring tool for AES67 networks. Configurable audio presence monitoring, loudness metering, signal quality analysis and SDP inspection are provided for up to 16 AES67 streams.
• RƎLAY VSC Virtual Sound Card, an 8×8 RAVENNA / AES67 sound card replacement for Windows PCs.

More information: LAWO

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BH audio does Puccini Honor with Lawo mc²36 Console

Every year, opera lovers flock to beautiful Torre del Lago in the province of Lucca, Tuscany, located between the Tyrrhenian Sea and Lake Massaciuccoli, to revel in the sound of the annual Puccini Festival. Staged at the Gran Teatro all’Aperto Giacomo Puccini, the festival attracts around 40,000 attendees each year. Maestro Puccini himself who came here to compose and relax, wanted his operas to be performed in Torre del Lago. His dream came true in 1930 when his friends staged the first Puccini open-air opera with “La Bohème”.

In 2020, the pandemic affected every part of public life, and the Puccini Festival was no exception. Traditionally performed without amplification, distancing requirements meant that the orchestra strength had to be reduced. This, in turn, meant that the remaining musicians were unable to sonically fill the auditorium, so, for the first time, sound reinforcement was contemplated. The Festival’s Artistic Director, Maestro Giorgio Battistelli, turned to BH audio, the renowned Italian audio company, which for decades has specialized in both indoor and outdoor classical music, jazz and world music festivals.

As it happens, Massimo Carli, Chief Sound Engineer of BH audio, had developed a concept that fits the Puccini Festival’s needs like a glove: a proven combination of a Lawo mc²36 console and d&b Soundscape technology. The result was a resounding success, and so the orchestra has performed to rave reviews ever since with BH audio as its audio service provider.

The open-air stage and auditorium in Torre del Lago do not accommodate suspended loudspeakers, so Carli used 98 speakers on 62 Soundscape outputs closely positioned behind the audience. “This loudspeaker arrangement, combined with our Lawo mc²36 console and the d&b DS100 processors, delivers a pleasing natural sound experience for the entire audience, no matter where they are seated,” says Carli.

“The mc²36 MKII console with its A__UHD Core technology gives me access to 256 processing channels, available at both 48 and 96 kHz, and can manage an I/O capacity of 864 channels,” Carli explains. “Thanks to its native IP technology, the Lawo console offers impressive capabilities and flexibility. We’re very pleased with the result – and most importantly, so are the Festival attendees!”

More information: Home – LAWO

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19th BUSHO CALL FOR ENTRIES 2023

After the closing of the annual archive, entry period will start again on 1st December with a few changes in the rules and the online entry system. All the infos are avaliable on our new mobile optimized website www.bushofest.hu, since the last edition you can only enter through the Filmfreeway, where you can register your films for free if you don’t have an account yet.

We are looking for fiction, animation and experimental works shorter than 30 minutes made after January 1, 2021 from all over the world. The former busho.hu website will be accessible from the archive menu of the new page, where you can still browse the festivals of previous years.

ATTENTION! The submission deadline has been changed to March 1, 2023, and as a result, the announcement of the competition program and the submission of screening copies will also change, we will come with more details later. We would like to ask all entrants to have a reminder engraved for themselves due to spam filters in different mail systems, and if you do not receive the notification, take a look at our website where we will also post the results!

CLICK TO SUBMIT ON FILM FREEWAY

Submission deadline: 1 March 2023

Notification date: 1 May 2023

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SE 2024 Breaks all Records at Anniversary Show

BARCELONA, 2 February 2024: Integrated Systems Europe 2024 was the most successful edition in its 20-year history. Taking place at the Fira de Barcelona Gran Via venue the show attracted 73,891 unique verified attendees from 162 countries, a record since the show’s inception in Geneva in 2004. This represents an increase of 27% on the 2023 edition.

On the Wednesday (31 January) the show had 51,617 visitors, the highest number ever in a single day beating the previous record by almost 22%.

The total number of registrations reached 95,396 with 127,627 visits across the four days. Attendee numbers for the Friday were at 24,528, a record for the show since it went to a four-day event.

Alongside record-breaking occupation in the city’s hotels, bars, and entertainment venues, exhibitors reported unparalleled footfall on booths across the largest ever ISE show.
The exhibition showcased its highest number of exhibitors with (1,408) and the largest show floor space (82,000 sqm net).

ISE 2024 was a testament to the innovation of the pro-AV and systems integration community. Exhibitors from around the globe presented state-of-the-art solutions, ranging from advanced display technologies and immersive audio systems to smart automation and collaborative communication tools. The diverse array of products and services reflected the industry’s commitment to pushing boundaries and enhancing user experiences.

Mike Blackman, Managing Director of Integrated Systems Events commented:

„In the illustrious 20-year journey of ISE, we have witnessed the transformative power of innovation and collaboration within our community. ISE 2024 not only reflects the cutting-edge technologies defining our industry but also serves as a testament to the enduring spirit of creativity and camaraderie. As we celebrate this milestone, alongside our co-owners AVIXA and CEDIA we look forward to continuing our commitment to being a global platform for industry professionals.”

The educational component of ISE 2024 was exceptional. The conference sessions, workshops, and keynote presentations from multi-Academy Award-winning director Sharmeen Obaid-Chinoy, and leading digital artists Jeroen van der Most and Sofia Crespo were curated to provide valuable insights into emerging trends, market dynamics, and technological breakthroughs. Renowned speakers in the conferences and on the show floor stages shared their expertise on topics such as artificial intelligence in AV, sustainable design, and the future of remote collaboration. Attendees had the opportunity to engage in meaningful discussions and gain actionable knowledge to stay ahead in the rapidly evolving industry.

The celebration of ISE’s 20th anniversary added a special touch to the event. Commemorative events, retrospective installations such as the ISE Time Tunnel and Vintage Audio Museum, and acknowledgments of industry pioneers highlighted the incredible journey of ISE. This not only created a sense of nostalgia but also underscored the industry’s resilience and adaptability in the face of technological evolution.

ISE returns to Barcelona 4 – 7 February 2025.

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